What should you wear on a first date?

"I have nothing to wear," you groan, as you stare at a closet full of clothes.

This scenario is so common, it has become a cliche.

The pressure to choose the perfect outfit becomes even greater before a first date. You want to want to appear attractive. You want to make a good impression. But did you know that wearing a certain color has been shown to make you more attractive to the opposite sex?

What does the research say?

Scientists have found that female primates show red on their bodies when they are most fertile and prepared to mate. The color red causes their male peers to display more attraction behavior. This finding has led psychologists to question whether the color red creates an inherent sex appeal for humans as well.  

In the first experiment, men were shown pictures of women wearing red shirts and green shirts. They were told to think of questions to ask the women. Men ended up choosing more intimate questions to ask the women wearing red. 

The second experiment placed men in a room with women and instructed them to carry out a ten-minute conversation. Men positioned their chairs closer to the women wearing red compared to the women in blue.

These two studies indicate that men are affected by colors when it comes to dating. The impact of red is seen less on women. Psychologists speculate that, while red connotes sexuality in females, it could signal aggression in males. 

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